Tripanto Means - Driving to Utopia. We are 7 B-tech Engineers pioneered in Digital Marketing and Development. We challenge with knowledge and always put priorities in Learning and update. Our WIN-WIN policy makes client’s business to grow and the way to our Utopia.

Sri sai Balaji, Krishnamurthy layout, 3rd Cross Rd, Tavarekere Main Rd, Krishna Murthi Layout, S.G. Palya, Bengaluru, Karnataka 560081


Give us a call

24/7 online support

+91 8056300440
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Manhours spend

750 hrs

Resources involved

1 SEO Manager

2 SEO specialist


22 %


142 +

Project Overview

Matalan is a clothing and homeware products manufacturing company with a presence in UK and Middle East. Matalan’s main aim with Tripanto was to increase their website visibility and Multilingual SEO Optimization.
Tripanto identified the major challenge faced by Matalan was with the International and Multilingual SEO of their e-commerce website.

Our Approach

Tripanto audited Matalan’s E-commerce website for technical SEO issues and fixed them by implementing various SEO changes like advanced site mapping optimization for multilingual support where 7 different variants of the website were optimized which targets 7 different countries. To track marketing data of the events and actions that happen on the website GTM tagging was done.

Matalan’s e-commerce website also had canonical and mixed content issues and they were fixed as part of the solution provided by Tripanto. Matalan’s e-commerce website was also penalized by Google due to SEO issues and Tripanto fixed all the issues and recovered the website from Google penalty.



Tripanto worked on-page optimization for 2 months and waited for 2 months to completely recover the e-commerce website from Google SEO penalty. During these 4 months along with proper indexing of web pages, a 180% increase in website visibility was seen.

After 6 months as a result of various SEO changes implemented the e-commerce website achieved a 2.3% increase in conversion rate through organic channels and a 50% increase in organic traffic, growth was seen when compared to its month-on-month increase. Domain Authority (DA) score of the website increased from 12 to 29 within 6 months. Overall Clickthrough rate (CTR) of the website was increased by 11%

Why Tripanto?

There are thousands of websites on a single niche. And from those 70% websites fail to attain their goal and the reason behind is marketing agencies.

This is one of the main reasons why digital marketing agencies were established. People working in these agencies are aware of the latest trends and news and are updated about competition under various niches.

We at Tripanto create communication-based solutions on core ideals to improve your ROI. We create innovative and communal ways to ensure that your business comes to the top and is known by everyone. We strategize to help you adapt to and develop your brand digitally.

“Aim of marketing agency is to create strategies for online business which becomes boon to the consumers”

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What we do? Our Digital Marketing Services

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Search Engine Optimization(SEO):

Boost your keyword rank and organic traffic by optimizing ON-Page and building authoritative backlinks by white hat SEO

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PPC - Pay Per Click(Google Ads):

Bettering PPC campaign by cost effective bidding, improving the quality score of ad’s and optimizing landing page

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Social Media Optimization (SMO):

Drive brand awareness and sales through engaging social media campaigns. Our experts deliver better leads and traffic

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Web Development:

Developing technically advanced website with better UX/UI. Our DevHeros design site which is compatible to all devices

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Graphic Designing:

tripanto’s design or artwork speaks out! We promise to enhance your graphic design with thoughtful insight

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Content Writing:

Goal of tripanto is to create meaningful content which builds connections between consumers and your brand with the ultimate goal of generating interest and driving traffic to your site

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ease stepsOur Working Process

01. Research Project

02. Find Ideas

03. Start Optimize

04. Reach Target

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